Appalachian State University Is HOT HOT HOT

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View Full Link: http://www.youtube.com/watch?v=pVENWl8uBeg

in this cheesy promo video, the extensive use of puffery and the retro juxtaposition of music and PowerPoint style still imagery claiming that the school is "hot hot hot" inadvertently play into the stereotype that people from Appalachia are unsophisticated and out of touch.




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